4902. Strategic Management
3.00 credits
Prerequisites:
Grading Basis: Graded
This capstone business course provides an integrative view of managing the various functional areas of an enterprise to achieve sustainable competitive advantage in the marketplace. Students will develop skills to analyze both internal and external organizational environments and formulate and implement strategies at both business and corporate levels, especially under conditions of uncertainty. The course emphasizes the role of top management in enhancing firm performance as it relates to both short-term and long-term goals
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